Emerging trends
video on demand
VIDEO ON DEMAND (VOD) is an emerging trend in communications. This is evident with the introduction of companies such as Netflix and Stan operating their services online, providing video on demand to their customers at a low cost.
For example, businesses such as Foxtel and Fetch provides this service to their customers at additional fees. This allows customers to rent movies and programs in the comfort of their home. They are also able to pause, fast forward and rewind their programs. The costs of rental per month is also cheap making it affordable for customers. For example, a standard Netflix package only cost $10 per month, providing a variety of programs, that can be enjoyed by the whole family. The package allows users to create a number of accounts which can be filtered. For example, a child account can be managed by parental controls.
For example, businesses such as Foxtel and Fetch provides this service to their customers at additional fees. This allows customers to rent movies and programs in the comfort of their home. They are also able to pause, fast forward and rewind their programs. The costs of rental per month is also cheap making it affordable for customers. For example, a standard Netflix package only cost $10 per month, providing a variety of programs, that can be enjoyed by the whole family. The package allows users to create a number of accounts which can be filtered. For example, a child account can be managed by parental controls.
How vod works
- The movie is digitised, compressed and distributed to the video server.
- Information about the movie is added on to the management system and the list of movies from which customers make a selection.
- When the customer selects the VOD channel on the set top box (STB) or internet capable device, the system then makes sure that the application displays the VOD information correctly.
- When a customer chooses a movie, the system then makes sure that the customer has enough bandwidth to deliver it.
- Resources are then allocated for the delivery.
- Movie is delivered.
IMPACTS OF THIS EMERGING TREND IN COMMUNICATION SYSTEMS
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negative impacTs |
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